LOUIS VUITTON HANDBAG SERIES
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CAPUCINES – PARIS
LIYA KEBEDE and daughter RAEE
Photographs and film by Oliver Hadlee Pearch
In the third of a 5 part series, embodying the season’s Capucines bags, model and activist Liya Kebede reveals her love for literary Paris in some of the city’s most picturesque places. From historic bookshops to walks along the Seine, the model and her daughter, Raee, pay homage to one of the Maison’s most iconic bags, whose name is a nod to the street where Louis Vuitton opened its very first store.

CAMPAIGN FILM

CAMPAIGN PRINT

TWIST HANDBAG – NEW YORK
KAIA GERBER
Photographs and film by Mikael Jansson
‘Dancer’ by Gino Soccio sets the iconic campaign tone. From day to night, urban downtown to the roller rink, Kaia embodies the new bold and edgy models of LV TWIST bag.

CAMPAIGN FILM

CAMPAIGN PRINT

Capucines – Los Angeles
Miranda Kerr
Photographs and film by Oliver Hadlee Pearch
In the first of a 5 part series, house ambassador Miranda Kerr is the ultimate woman on the go. Filmed at the iconic John Lautner Sheats–Goldstein House in Los Angeles, its’ V shaped architectural details plays homage to the LV handbags signature hardware. Morning through night, Miranda channels 70s style with the iconic Capucines bag. “Reflecting the unique strength and character at the heart of the Louis Vuitton woman.” Music – Supernatural Thing, Ben E. King, 1975

Campaign Film

Campaign Print

CAPUCINES HANDBAG HOLLYWOOD
Liu Yifei
Photographs and film by Mikael Jansson
Chinese actress Liu Yifei brings high drama to the Capucines 2021 handbag campaign to the theme of “Life is not a rehearsal.” Shot on the legendary backlots of Hollywood, Yifei, who is globally known for her lead role in the film Mulan, is found and followed into her actor’s life, where the script is her life, yet her life reads like a movie script. Her co-stars are the new signature styles of Capucines, making multiple digital cuts of changing designs simple yet dramatic, all within a story of the actor living a glamorous, yet rarely seen, film life.

CAMPAIGN FILM

CAMPAGN PRINTS